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Vertical Idea is a digital startup that offers a range of development services to its clients. Vertical Idea’s range of services include development, branding, digital marketing, e-commerce, and analytics. Development consists of languages, frameworks, and social applications. Branding consists of design, tools, and modern. Digital marketing consists of influencer marketing, campaign management, and engagement. Vertical Idea was founded in 2012 by Karan Kashyap and is based in New Delhi.

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